
Aajkal market mein kajal options itne zyada ho gaye hain ki honestly, confusion next level ho jata hai. Har brand bolta hai “smudgeproof”, “waterproof”, “longstay”, “one swipe pigment”… but reality mein 2–3 ghante baad under-eye panda look start 😭
Isiliye jab FAE Beauty 24Hr Longstay Eye-Deal Intense Gel Kajal (shade: Black Sesame) ka hype aaya—especially because it has a built-in sharpener + fine bristle brush—I knew this deserves a proper, unbiased review.
So in this blog, we’ll talk about:
- pigmentation & finish (real talk)
- smudgeproof + waterproof claims
- brush & sharpener usefulness
- price & value for money
- who should buy / who should avoid
…and yes, a proper “real user experience” vibe too.
Let’s go.

Why This KAJAL Is Suddenly Everywhere? (The Real Reason)
FAE Beauty ka positioning kaafi modern hai—minimal, vegan, cruelty-free, and performance-driven.
However, this particular kajal pencil got attention because it claims:
- 24+ hours longwear
- smudgeproof + transferproof
- waterproof
- matte finish
- one swipe intense color
- non-irritant
- ophthalmologically & dermat tested
- and the unique part: built-in sharpener + bristle brush
Now honestly, yeh combo India mein rare hai. Most kajals either give you:
- good pigment but smudge
- or smudgeproof but dry + tugging
- or creamy but breaks easily
So naturally, expectations high ho jati hain.
First Impressions: Packaging Dekhke “Premium” Feel Aata Hai?
Yes, first look mein it looks like a high-end product.
What you get:
- A sleek black pencil body
- One end: kajal tip
- Other end: hidden sharpener + fine bristle brush
And honestly, it’s travel-friendly too.
Matlab agar aap office, college ya party ke liye touch-up carry karte ho, this is compact.
But… the real question is: Is the built-in sharpener actually useful?
We’ll get to that.

The Shade “Black Sesame”: Deep Black Ya Normal Black?
Let’s be clear: Black Sesame is not your basic black.
This is deep, intense, jet black.
In fact, many users called it the “darkest kajal” they’ve tried.
And yes, I agree—pigmentation is one of its strongest points.
What it looks like:
- super black matte finish
- bold definition
- gives that “instantly awake eyes” effect
So if you’re someone who loves sharp, dramatic kajal looks, this one hits the mark.
Texture Test: Creamy Glide Ya Dry Drag?
This is where FAE Beauty wins big.
This kajal is:
- creamy
- smooth
- gel-like
- doesn’t pull the eyelid
And because it’s a gel-based formula, it gives you:
- quick payoff
- one stroke application
- smooth waterline glide
So yes, as a kajal eye product, it’s comfortable and beginner-friendly.
One Swipe Application: Marketing Claim Ya Actually True?
Actually… it’s true.
This is one of those rare best kajal contenders that gives full color in a single stroke.
Even if you apply lightly, pigment still shows.
And if you layer, it becomes super intense without becoming patchy.
So for daily use:
- 1 swipe = soft definition
- 2 swipes = bold kajal look
Matte Finish: Does It Look Flat or Luxurious?
Matte finish in kajal can go two ways:
- either it looks dusty & dry
- or it looks smooth & rich
FAE’s finish is the second type.
It dries down into a soft matte.
And because of that, it doesn’t look oily or glossy on the waterline.
Also, matte finish helps in reducing transfer—especially for people with hooded eyes.
Smudgeproof + Waterproof Claims: Let’s Talk Reality (No Filter)
Now the biggest selling point:
“Smudgeproof, waterproof, transferproof, 24 hours.”
Here’s the honest truth:
It is waterproof — mostly yes.
If your eyes get watery, it still stays better than average kajals.
It is smudgeproof — mixed.
This depends on:
- your skin type
- how oily your eyelids are
- whether you use it on waterline or lashline
Some people found it fully smudgeproof.
Others said it smudges slightly after long hours.
So the reality is:
✅ Better than most drugstore kajals
❌ Not 100% bulletproof for everyone
Does it last 24 hours?
No kajal in real life stays 24 hours perfectly fresh unless you set it.
However, this one can easily last:
- 8–12 hours for most people
- sometimes longer on lashline
- slightly less on waterline if you have watery eyes
So yes, “24Hr” is more like branding, not literal.

Transferproof Test: Does It Print On Upper Lid?
If you have hooded eyes, you know this pain.
You apply kajal, blink twice, and upper lid pe black line ban jati hai.
With this kajal pencil, transfer is low.
However, after 8+ hours, some transfer can happen—especially in humid weather.
So for Indian climate:
- Winters: great
- Summers: still good, but not perfect
The Built-In Sharpener & Bristle Brush: Genius or Gimmick?
This is the most “different” part of the product.
The bristle brush
This brush is meant for:
- smudging kajal into smoky look
- blending into wing
- softening harsh lines
Now here’s the catch:
Most people are used to sponge smudgers.
Bristle brush feels different.
Pros:
- more precise blending
- can create soft wing easily
- good for smoky lower lashline
Cons:
- not everyone likes the feel
- takes practice
- some users felt it doesn’t blend as well as sponge
The sharpener
This is where reviews are mixed.
Some users said:
- sharpener wastes product
- product gets stuck
- not very effective
So yes, sharpener concept is cool… but execution is not perfect.
Ingredients & Eye Safety: Sensitive Eyes Ke Liye Safe?
This kajal is:
- ophthalmologically tested
- dermatologically tested
- claimed non-irritant
- vegan + cruelty-free
Ingredients include:
- iron oxides (black pigment)
- synthetic waxes
- tocopheryl acetate (Vitamin E)
- moringa seed extract
- calendula flower extract
So overall, it looks safe for daily use.
And many users said it didn’t irritate even on waterline.
Still, if you have extremely sensitive eyes, always patch test first.
Real User Experience Style: “Main Subah Lagake Nikli… Aur Phir?”
Let’s imagine a typical day:
Morning (9 AM)
You apply this kajal on waterline and tightline.
It glides like butter.
One swipe gives full pigment.
Eyes look instantly defined.
Afternoon (2 PM)
Still looks fresh.
No flaking.
No dryness.
And under-eye area mostly clean.
Evening (7 PM)
If you have oily lids, you might see slight smudging on outer corners.
But overall, kajal is still there.
Night (11 PM)
It’s still visible.
Not fully sharp, but not gone either.
So yes, for most Indian daily routines, this is a solid longwear kajal.

Pros & Cons (Honest and Unfiltered)
Pros
- Super intense black pigment (true “Black Sesame”)
- One swipe payoff (beginner-friendly)
- Smooth creamy gel texture
- Matte finish looks premium
- Long-lasting for 8–12 hours
- Waterproof performance is strong
- Non-irritating for many users
- Unique brush for smoky/wing looks
- Vegan + cruelty-free
Cons
- Sharpener is not very useful for many users
- Smudgeproof claim is not 100% for oily eyelids
- Bristle brush takes getting used to
- 24-hour claim feels exaggerated
- Product weight is very small (0.35g)
Price & Value for Money: ₹348 Worth It?
Current deal price: ₹348
MRP: ₹420
For a premium-feel kajal pencil, ₹348 is actually decent.
However, since quantity is small, it may finish faster if you use daily.
Value verdict:
- If you want intense black + smooth glide: worth it
- If you want perfect no-smudge in humid summers: not guaranteed
- If you want a sharpener that works perfectly: you may be disappointed
Who Should Buy This KAJAL (And Who Should Avoid)
You should buy it if:
- you want a deep jet-black kajal
- you love matte finish
- you need long-lasting kajal for office/college
- you want waterproof kajal for watery eyes
- you like smoky eye looks and want a built-in brush
- you’re searching for a best kajal under ₹400
You should avoid it if:
- you have super oily lids and want zero smudge
- you hate brush smudgers and prefer sponge
- you want a kajal that sharpens perfectly every time
- you expect a true 24-hour fresh look
Is It Actually the Best Kajal in This Price Range?
Let’s be practical.
This is not a “perfect for everyone” product.
But it is definitely one of the strongest kajal eye options under ₹400 if your priorities are:
- intense pigment
- smooth application
- matte finish
- long wear
So yes, it can be called a best kajal contender for daily use.
How to Make This Kajal Last Even Longer (Pro Tip)
If you want it to stay even more:
- Apply kajal
- Wait 10 seconds
- Lightly set with black eyeshadow (optional)
This makes it even more transferproof—especially for hooded eyes.
FAQ (People Actually Ask These)
1) Is FAE Beauty Kajal safe for waterline?
Yes, it is ophthalmologically tested and many users reported no irritation on waterline. Still, if you have extremely sensitive eyes, patch test first.
2) Does it really stay for 24 hours?
Not perfectly fresh for 24 hours. However, it can stay 8–12 hours comfortably for most people, and longer on lashline.
3) Is the built-in sharpener useful?
Mixed. Some users found it wasteful and ineffective, while others liked the convenience. It’s a good idea but not flawless.
Final Verdict: Should You Buy FAE Beauty 24Hr Longstay Eye-Deal Kajal?
If you want a kajal that is:
- intensely pigmented
- creamy and smooth
- matte and premium-looking
- long-wearing enough for full day
…then yes, this is a very good pick.
But if your main goal is zero smudge no matter what, then you might need to pair it with setting or explore other options.
Overall, for ₹348, it offers strong performance and stands out mainly because of its pigment + glide + waterproof feel.
Disclaimer
This review is based on publicly available product details and customer experiences. Results may vary depending on skin type, eye sensitivity, climate, and application method. Always patch test if you have sensitive eyes.
Aajkal market mein kajal options itne zyada ho gaye hain ki honestly, confusion next level ho jata hai. Har brand bolta hai “smudgeproof”, “waterproof”, “longstay”, “one swipe pigment”… but reality mein 2–3 ghante baad under-eye panda look start 😭
Isiliye jab FAE Beauty 24Hr Longstay Eye-Deal Intense Gel Kajal (shade: Black Sesame) ka hype aaya—especially because it has a built-in sharpener + fine bristle brush—I knew this deserves a proper, unbiased review.
So in this blog, we’ll talk about:
- pigmentation & finish (real talk)
- smudgeproof + waterproof claims
- brush & sharpener usefulness
- price & value for money
- who should buy / who should avoid
…and yes, a proper “real user experience” vibe too.
Let’s go.
Why This KAJAL Is Suddenly Everywhere? (The Real Reason)
FAE Beauty ka positioning kaafi modern hai—minimal, vegan, cruelty-free, and performance-driven.
However, this particular kajal pencil got attention because it claims:
- 24+ hours longwear
- smudgeproof + transferproof
- waterproof
- matte finish
- one swipe intense color
- non-irritant
- ophthalmologically & dermat tested
- and the unique part: built-in sharpener + bristle brush
Now honestly, yeh combo India mein rare hai. Most kajals either give you:
- good pigment but smudge
- or smudgeproof but dry + tugging
- or creamy but breaks easily
So naturally, expectations high ho jati hain.
First Impressions: Packaging Dekhke “Premium” Feel Aata Hai?
Yes, first look mein it looks like a high-end product.
What you get:
- A sleek black pencil body
- One end: kajal tip
- Other end: hidden sharpener + fine bristle brush
And honestly, it’s travel-friendly too.
Matlab agar aap office, college ya party ke liye touch-up carry karte ho, this is compact.
But… the real question is: Is the built-in sharpener actually useful?
We’ll get to that.
The Shade “Black Sesame”: Deep Black Ya Normal Black?
Let’s be clear: Black Sesame is not your basic black.
This is deep, intense, jet black.
In fact, many users called it the “darkest kajal” they’ve tried.
And yes, I agree—pigmentation is one of its strongest points.
What it looks like:
- super black matte finish
- bold definition
- gives that “instantly awake eyes” effect
So if you’re someone who loves sharp, dramatic kajal looks, this one hits the mark.
Texture Test: Creamy Glide Ya Dry Drag?
This is where FAE Beauty wins big.
This kajal is:
- creamy
- smooth
- gel-like
- doesn’t pull the eyelid
And because it’s a gel-based formula, it gives you:
- quick payoff
- one stroke application
- smooth waterline glide
So yes, as a kajal eye product, it’s comfortable and beginner-friendly.
One Swipe Application: Marketing Claim Ya Actually True?
Actually… it’s true.
This is one of those rare best kajal contenders that gives full color in a single stroke.
Even if you apply lightly, pigment still shows.
And if you layer, it becomes super intense without becoming patchy.
So for daily use:
- 1 swipe = soft definition
- 2 swipes = bold kajal look
Matte Finish: Does It Look Flat or Luxurious?
Matte finish in kajal can go two ways:
- either it looks dusty & dry
- or it looks smooth & rich
FAE’s finish is the second type.
It dries down into a soft matte.
And because of that, it doesn’t look oily or glossy on the waterline.
Also, matte finish helps in reducing transfer—especially for people with hooded eyes.
Smudgeproof + Waterproof Claims: Let’s Talk Reality (No Filter)
Now the biggest selling point:
“Smudgeproof, waterproof, transferproof, 24 hours.”
Here’s the honest truth:
It is waterproof — mostly yes.
If your eyes get watery, it still stays better than average kajals.
It is smudgeproof — mixed.
This depends on:
- your skin type
- how oily your eyelids are
- whether you use it on waterline or lashline
Some people found it fully smudgeproof.
Others said it smudges slightly after long hours.
So the reality is:
✅ Better than most drugstore kajals
❌ Not 100% bulletproof for everyone
Does it last 24 hours?
No kajal in real life stays 24 hours perfectly fresh unless you set it.
However, this one can easily last:
- 8–12 hours for most people
- sometimes longer on lashline
- slightly less on waterline if you have watery eyes
So yes, “24Hr” is more like branding, not literal.
Transferproof Test: Does It Print On Upper Lid?
If you have hooded eyes, you know this pain.
You apply kajal, blink twice, and upper lid pe black line ban jati hai.
With this kajal pencil, transfer is low.
However, after 8+ hours, some transfer can happen—especially in humid weather.
So for Indian climate:
- Winters: great
- Summers: still good, but not perfect
The Built-In Sharpener & Bristle Brush: Genius or Gimmick?
This is the most “different” part of the product.
The bristle brush
This brush is meant for:
- smudging kajal into smoky look
- blending into wing
- softening harsh lines
Now here’s the catch:
Most people are used to sponge smudgers.
Bristle brush feels different.
Pros:
- more precise blending
- can create soft wing easily
- good for smoky lower lashline
Cons:
- not everyone likes the feel
- takes practice
- some users felt it doesn’t blend as well as sponge
The sharpener
This is where reviews are mixed.
Some users said:
- sharpener wastes product
- product gets stuck
- not very effective
So yes, sharpener concept is cool… but execution is not perfect.
Ingredients & Eye Safety: Sensitive Eyes Ke Liye Safe?
This kajal is:
- ophthalmologically tested
- dermatologically tested
- claimed non-irritant
- vegan + cruelty-free
Ingredients include:
- iron oxides (black pigment)
- synthetic waxes
- tocopheryl acetate (Vitamin E)
- moringa seed extract
- calendula flower extract
So overall, it looks safe for daily use.
And many users said it didn’t irritate even on waterline.
Still, if you have extremely sensitive eyes, always patch test first.
Real User Experience Style: “Main Subah Lagake Nikli… Aur Phir?”
Let’s imagine a typical day:
Morning (9 AM)
You apply this kajal on waterline and tightline.
It glides like butter.
One swipe gives full pigment.
Eyes look instantly defined.
Afternoon (2 PM)
Still looks fresh.
No flaking.
No dryness.
And under-eye area mostly clean.
Evening (7 PM)
If you have oily lids, you might see slight smudging on outer corners.
But overall, kajal is still there.
Night (11 PM)
It’s still visible.
Not fully sharp, but not gone either.
So yes, for most Indian daily routines, this is a solid longwear kajal.
Pros & Cons (Honest and Unfiltered)
Pros
- Super intense black pigment (true “Black Sesame”)
- One swipe payoff (beginner-friendly)
- Smooth creamy gel texture
- Matte finish looks premium
- Long-lasting for 8–12 hours
- Waterproof performance is strong
- Non-irritating for many users
- Unique brush for smoky/wing looks
- Vegan + cruelty-free
Cons
- Sharpener is not very useful for many users
- Smudgeproof claim is not 100% for oily eyelids
- Bristle brush takes getting used to
- 24-hour claim feels exaggerated
- Product weight is very small (0.35g)
Price & Value for Money: ₹348 Worth It?
Current deal price: ₹348
MRP: ₹420
For a premium-feel kajal pencil, ₹348 is actually decent.
However, since quantity is small, it may finish faster if you use daily.
Value verdict:
- If you want intense black + smooth glide: worth it
- If you want perfect no-smudge in humid summers: not guaranteed
- If you want a sharpener that works perfectly: you may be disappointed
Who Should Buy This KAJAL (And Who Should Avoid)
You should buy it if:
- you want a deep jet-black kajal
- you love matte finish
- you need long-lasting kajal for office/college
- you want waterproof kajal for watery eyes
- you like smoky eye looks and want a built-in brush
- you’re searching for a best kajal under ₹400
You should avoid it if:
- you have super oily lids and want zero smudge
- you hate brush smudgers and prefer sponge
- you want a kajal that sharpens perfectly every time
- you expect a true 24-hour fresh look
Is It Actually the Best Kajal in This Price Range?
Let’s be practical.
This is not a “perfect for everyone” product.
But it is definitely one of the strongest kajal eye options under ₹400 if your priorities are:
- intense pigment
- smooth application
- matte finish
- long wear
So yes, it can be called a best kajal contender for daily use.
How to Make This Kajal Last Even Longer (Pro Tip)
If you want it to stay even more:
- Apply kajal
- Wait 10 seconds
- Lightly set with black eyeshadow (optional)
This makes it even more transferproof—especially for hooded eyes.
FAQ (People Actually Ask These)
1) Is FAE Beauty Kajal safe for waterline?
Yes, it is ophthalmologically tested and many users reported no irritation on waterline. Still, if you have extremely sensitive eyes, patch test first.
2) Does it really stay for 24 hours?
Not perfectly fresh for 24 hours. However, it can stay 8–12 hours comfortably for most people, and longer on lashline.
3) Is the built-in sharpener useful?
Mixed. Some users found it wasteful and ineffective, while others liked the convenience. It’s a good idea but not flawless.
Final Verdict: Should You Buy FAE Beauty 24Hr Longstay Eye-Deal Kajal?
If you want a kajal that is:
- intensely pigmented
- creamy and smooth
- matte and premium-looking
- long-wearing enough for full day
…then yes, this is a very good pick.
But if your main goal is zero smudge no matter what, then you might need to pair it with setting or explore other options.
Overall, for ₹348, it offers strong performance and stands out mainly because of its pigment + glide + waterproof feel.
Disclaimer
This review is based on publicly available product details and customer experiences. Results may vary depending on skin type, eye sensitivity, climate, and application method. Always patch test if you have sensitive eyes.



